Guy Smith is the chief consultant for Silicon Strategies Marketing and an acknowledged Silicon Valley marketing guru. Guy authored the CEO Marketing Boot Camp and will be your instructor for the day.

	15-year marketing strategist Structured best practices Broad base of company and technology marketing

Directly and as a consultant, Guy has led or advised on marketing strategy for a wide variety of technology and non-tech companies. Guy has helped organizations to market infrastructure technology (high-availability backup software, enterprise collaboration suites, operating systems, virtualization), software applications (IT management middleware, remote access, application development suites), consumer products (interactive television, investment services) and others (mobile software application testing, groupware, language services). In each, Guy delivers two critical elements:

Structure: Guy’s best practices, the core of Silicon Strategies Marketing services, provide clearly structured approaches to achieving market results.

Education: In all engagements, Guy includes educating clients in the science of marketing strategy. Doing so ensures that Silicon Strategies Marketing clients have the necessary tools to succeed long after the consulting engagement is over.

Before turning to marketing, Guy was a technologist for NASA, McDonnell Douglas, Circuit City Corporate Headquarters and other organizations. Guy spent more than a decade focused on IT infrastructure issues and managing complex, multi-platform mainframe-class installations and staffs. After leaving the high tech arena, Guy logged over 15 years of experience in product marketing, product strategy and branding strategy development.

Guy is a frequent contributor to Sandhill.com’s Software Pulse newsletter.