Comments for Marketing Memos

Comment on Doubtful Differentiation by Bumper Sticker Printing

Bumper Sticker Printing — Fri, 13 Jan 2012 20:14:48 +0000

Create differentiation within your own products or services. If you have an assortment of products or services to offer, you may have identified your differentiation already. Common examples of differentiation for products may be based on size, speed, color, components, combinations or accessories.

Comment on Lively Laddering by ali anani

ali anani — Mon, 23 May 2011 18:48:43 +0000

This is a lovely post as it points to the value of emotions in successful ventures. This is a topic that appeals to me. As a proof is my presentation on slideshare three days ago entitled “A[Applied emotional laddering”. The findings adds support to this post. link is
http://www.slideshare.net/hudali15/applied-emotional-laddering

Comment on Caffeine Headaches by Holger Dyroff

Holger Dyroff — Wed, 27 Oct 2010 09:34:28 +0000

For everybody who wants to experiment with new cross-platform approach on the Mac, no where Java is depreciated, go try out Mono!
http://tirania.org/blog/archive/2010/Oct-12.html

Comment on Android Drive by Brian

Brian — Wed, 21 Jul 2010 14:55:27 +0000

Well said. I’m still amazed at how few people understand what Google actually does, and are therefore constantly misreading the tea leaves. The way I see it, and history seems to back my view, Google’s goal is to commoditize various ways to deliver it’s products (which first and foremost is advertising). It’s similar to the way TV networks don’t care what kind of TV you have because TVs are a commodity.

Comment on Ballmer Bye-Bye? by danbrane

danbrane — Wed, 02 Jun 2010 21:46:13 +0000

Well maybe you are jumping the gun. Cloud is “up in the air” at the least

Phones are still in round one.

MS is making much more cash from server software than it was a few years back

MP players, well that is not a market MS was ever in , kind of like saying MS missed the dvd player…

Search, MS is very late but doing well and will soon have at least 30% of searches.

Should steve go? Yes he has messed up time and again, his skill was biz, and yet MS brand has suffered to the point where people believe MS products are not good. Steve allowed this to go unchecked for far too long, and has still done little to improve MSFTs image.

Comment on B2B Socially by Patty

Patty — Fri, 05 Mar 2010 19:20:04 +0000

I agree. B2B businesses do need to incorporate social media into their marketing. Let’s also not forget that sharing a cup of coffee or having lunch with a prospective buyer or vendor partner can help close the deal. Face to face counts.

Comment on Cloud Cover by Mike

Mike — Wed, 23 Dec 2009 11:50:48 +0000

The dynamics of this market have really become interesting. Your article reads like a sordid soap opera. Hahaha!

Comment on Oracle Roars by seibel crm

seibel crm — Sun, 09 Nov 2008 20:20:02 +0000

seibel crm…

Interestingly, this was on CNN last week….

Comment on Mobile Multitudes by Patrick Finn

Patrick Finn — Tue, 09 Sep 2008 15:00:58 +0000

According to Mintel Oxygen the U.S. mobile phone service market has become a $139 billion industry. Their Mobile Phone Services – US report gives a vivid picture of the state of the industry – it should be required reading for anyone involved in telephony in the States.

Comment on Microsoft Cool? by Marketing Memos — Bill and Jerry

Marketing Memos — Bill and Jerry — Mon, 08 Sep 2008 03:36:25 +0000

[...] just saw the first Microsoft advertisement with Jerry Seinfeld and Bill Gates. My predictions were spot-on. They tried to be funny, futuristic and hip. They failed completely. Bookmark [...]